jamie oliver soft drink tax

UK taxes sugary drinks as childhood obesity figures continue to increase

The United Kingdom government has announced that as of 2018 there will be a tax on any drinks with more than 5 grams of sugar per every 100ml.  The announcement comes as the problem of childhood obesity in the United Kingdom continues to rise as well as ongoing health issues from the over-consumption of sugary food and drink products.

Chef, businessman, restaurant owner and healthy living advocate, Jamie Oliver has applauded the decision and urged other countries such as Spain, Germany and Australia to do the same to help tackle the problem of childhood obesity.

Soft drinks are seen as the main offenders when it comes to high sugar content, but many drinks on the supermarket shelves contain just as much if not more sugar content such as:

  • Iced tea
  • Juice
  • Energy drinks
  • Flavoured milk drinks

The problem with these particular drinks is that the sugar content is not in proportion to the average daily consumption needs of an average person, let alone a child. In fact in some bottles of drink, you can receive your weekly intact of sugar in five mouthfuls.

The best idea if you are needing a sugar fix or the kids want to drink something a bit sweet is the sensible way of simply squeezing some real fruit into some ice cold water. It is important to understand the correct portion sizes not only when it comes to food but to specific food groups and ingredients such as sugar.